WordPress Redesign & SEO Strategy Implementation • Kartik Mahajan

The Challenge

Client had an existing website with zero Google visibility. Poor site architecture and outdated design were hindering SEO performance, with target keywords nowhere near top positions.

Solution: Complete WordPress redesign with strategic SEO implementation.

Development & SEO Strategy

WordPress Foundation

Rebuilt the entire site with SEO-optimized architecture:

Clean, fast-loading WordPress development
Mobile-responsive design implementation
SEO-friendly URL structure and navigation
Performance optimization for better user experience

Keyword Strategy Focus

Targeted high-volume commercial keywords in the tradelines industry:

“tradelines” (3,600 monthly volume)
“business tradelines” (320 monthly volume)
Related commercial intent keywords

Implementation Approach

Comprehensive on-page optimization
Strategic content architecture
Technical SEO improvements
Targeted keyword cluster development

Results Delivered

Search Rankings

Top 3 positions achieved for primary keywords
“tradelines” ranking position 3-4
“business tradelines” secured position 3
Multiple related keywords in top positions

Traffic Performance

17,117 sessions generated
49,320 pageviews with strong engagement
55% bounce rate indicating quality traffic
3:38 average session duration
63% new visitor acquisition

Combined Expertise: This project required both technical development skills and strategic SEO knowledge. The WordPress rebuild provided the foundation, while targeted SEO strategy delivered the rankings.

Industry Focus: Understanding the tradelines market allowed for precise keyword targeting and content strategy that resonated with the target audience.

Technical Performance: Fast, mobile-optimized WordPress development ensured good user experience metrics that support ranking success.

Need a complete website redesign with built-in SEO strategy? Let’s discuss rebuilding your site for both performance and rankings.